Ehsan Kaykhah | KAY

KAY Intelligence

Intelligence as infrastructure, not as a theme.

The AI and business-intelligence practice. Five services, each built to keep working after the engagement closes — because a system that depends on the person who built it was never a system.

Services

What the practice actually does.

  1. 01

    Business Intelligence

    Reporting an executive actually reads.

    Most dashboards answer questions nobody asked. The work starts from the decisions a business actually makes each month, then builds the smallest reporting layer that makes those decisions faster — one source of numbers, defined once, that finance and operations both recognise.

    You are left with

    A defined metric set, a reporting cadence, and the dashboard that serves it.

  2. 02

    AI Workflow Design

    The system around the tool, not the tool.

    The gap in most businesses is not access to AI — it is the absence of a system around it. Tools get adopted, nothing changes, and the conclusion drawn is that the technology was overstated. This work maps where judgement is actually spent, then designs the handoffs so the model does the part it is good at and a person keeps the part that carries risk.

    You are left with

    A documented workflow, the prompts and guardrails behind it, and an owner on the team.

  3. 03

    Growth Systems

    Infrastructure, not campaigns.

    A campaign ends. A system compounds. The engagement builds the measurement, the feedback loop and the operating rhythm that let a company tell the difference between a channel that is working and one that is merely busy — and then act on the answer without waiting for a quarterly review.

    You are left with

    An instrumented funnel, a review cadence, and the decisions each stage is allowed to make.

  4. 04

    Content & Marketing Automation

    Output that keeps its voice at volume.

    Automation usually costs a brand its voice — the volume rises and the writing flattens. The system here starts from the brand's own language, encodes it as constraints rather than templates, and keeps a human at the point of publication, so scale does not read as sameness.

    You are left with

    A voice specification, the production pipeline that honours it, and a publication checkpoint.

  5. 05

    Team Enablement

    A system nobody can run is not a system.

    The bias throughout is toward systems that keep working after the consultant leaves. That means the team is trained inside the build rather than handed a document at the end — they operate it while it is still being shaped, and the parts nobody uses get removed before handover instead of after.

    You are left with

    A trained operator on the team and the runbook they wrote while learning it.

Pricing

What it builds, and what each build costs.

The five services are how the work is done. These are the four things it builds, each in the same three tiers as the rest of the site, and each priced as a range.

Websites

Built to be read, found and acted on.

Sprint

Launch Site

A new company, venture or offer that needs a credible first site.

$8,000 to $9,000per project

  • Up to fifteen pages, designed and built
  • Mobile-first, accessible to WCAG 2.2 AA
  • Search foundations — metadata, sitemap, structured data
  • An inquiry form that lands in your inbox

Programme

The full build

Brand Website

An established business whose site has to carry the brand, the proof and the sale.

$20,000 to $22,500per project

Everything in the Launch Site, plus

  • Up to fifty pages on a design system of its own
  • Booking and CRM connected to every form
  • Existing content migrated, old addresses redirected
  • A speed budget, measured before launch
  • Your team trained to run it

Partnership

Website Care

A site that should keep improving after launch, not just stay online.

$1,600 to $1,800per month

After the Brand Website, every month

  • Updates, security and backups
  • A monthly speed and accessibility check
  • An agreed allowance of changes each month

AI Assistants

Answers from your own pages, and hands the conversation to a person.

Sprint

Site Assistant

A site that gets the same questions every week, answered by nobody out of hours.

$5,800 to $6,500per project

  • An assistant that answers only from your own pages
  • Guardrails — what it will not say, written down
  • Every conversation logged for you to read
  • One channel: your website

Programme

The full build

Lead Assistant

A business where the enquiry is the sale, and a slow reply loses it.

$12,750 to $14,000per project

Everything in the Site Assistant, plus

  • Names and emails captured into your CRM
  • Booking handed over inside the conversation
  • Memory across the whole conversation
  • A second channel beside the website
  • An admin view of every conversation and lead

Partnership

Assistant Care

An assistant that should get better every month, not drift.

$2,400 to $2,700per month

After the Lead Assistant, every month

  • Conversations reviewed, gaps closed
  • Knowledge updated as the site changes
  • A monthly check against a fixed set of questions
  • Model usage and cost watched

Automation

The model takes the repetition; a person keeps the judgement.

Sprint

AI Workflow Design

One process that eats hours every week and still needs judgement.

$7,000 to $7,800per project

  • One workflow mapped to where the judgement is spent
  • Built, with the prompts and guardrails behind it
  • Documented, with an owner on your team

Programme

The full build

Automation System

A team whose tools were adopted and changed nothing.

$12,000 to $13,500per project

Everything in the AI Workflow Design, plus

  • Connected workflows across marketing and operations
  • Content & marketing automation, in your brand's own voice
  • A publication checkpoint where a person signs off
  • Your team trained inside the build

Partnership

Automation Care

Workflows that should keep up with the business they run in.

$2,200 to $2,400per month

After the Automation System, every month

  • Monitoring, and fixes when something breaks
  • Workflows improved or added within an agreed allowance
  • A monthly review of what ran and what failed

CRM

One record of every lead, and the next step on each one.

Sprint

CRM Setup

Leads living in inboxes, spreadsheets and someone's memory.

$8,000 to $9,000per project

  • Pipeline stages, fields and owners defined
  • Existing contacts cleaned and imported
  • Website forms feeding the CRM
  • Follow-up reminders and assignment rules

Programme

The full build

CRM & Growth System

A business that wants to know which channel is working and which is merely busy.

$16,000 to $18,000per project

Everything in the CRM Setup, plus

  • Email sequences and lead scoring
  • Website, assistant and booking connected
  • An instrumented funnel and a pipeline dashboard
  • A review cadence, and your team trained to run it

Partnership

CRM Partnership

A pipeline that should be reviewed, not just recorded.

$4,000 to $4,500per month

After the CRM & Growth System, every month

  • The CRM run and kept clean
  • A monthly pipeline review against the numbers
  • New sequences and automations as the offer changes

Software licences, AI usage and hosting are paid to their providers directly, and are not part of the fee.

The position

Creative instinct, backed by analytical rigour.

The practice is built on an MBA in Business Analytics and fifteen years of running commercial operations that had to produce measurable results. That combination is the point — most intelligence work is either numerate and toneless, or well-judged and unmeasured.

Bring the decision, not the tool list.

The first conversation is about what you need to decide and how you decide it now. The technology follows from that, or it does not get used.